Vase.ai Challenging Brands with PHD & eatbigfish
Vase.ai worked with PHD in adopting an efficient research metric to identify Challenger brands within 5 selected categories.
Report: Voices of Malaysian Women on Discrimination & Harassment in the Workplace
Vase.ai & Women's Aid Organisation wanted to understand the type of harassment and discrimination women experience at the...
Data: Voices of Malaysian Women on Discrimination & Harassment in the Workplace
DATA: Vase.ai & Women's Aid Organisation wanted to understand the type of harassment and discrimination women experience at the...
How are Malaysians preparing against COVID-19?
1,028 Malaysians shared their thoughts on the latest COVID-19 developments.
Consumer-First Measurements: How to know your marketing efforts are working
This article dissects how to measure the performance of your marketing efforts the consumer-first way.
7 ways to make Muslim consumers love your Ramadan marketing initiatives
Vase.ai uncovered a list of challenges Muslims face during Ramadan to help brands rethink their marketing initiatives.
Importance of Market Research: 5 Key Learnings
Market research can provide a spotlight on consumer concerns. This article outlines 5 learnings from it.
Social Media Usage Statistics And Perception In Malaysia
Discover data and insights on Malaysian's social media usage behaviour and their perception towards regulation of social media...
10 Trends to Know About the Malaysian Retail Space in 2019
Wondering how consumer behaviour has changed over the last few years? Find out how Malaysian shoppers shaped trends in the retail...