Capture a customer’s experiences, feelings and judgements towards your brand post-usage. Understand your consumers in order to establish a powerful message with your brand.
- Determine a customer’s level of satisfaction with your brand
- Identify the reasons for a customer’s repurchase of your brand
- Evaluate a customer’s actual experience with your brand in regards to their perception
- Analyze your brand’s credibility and superiority against the competition
Answer to these questions
- How satisfied are consumers with my brand?
- What emotions are associated with my brand?
- What reputation does my brand possess in the market?
- How loyal are consumers towards my brand?
- What percentage of consumers are willing to repurchase my brand and for what reasons?